Social Media and Other Outlets Help Raise Awareness for Gilda's Cup

This Friday, at St. John Fisher College's Cleary Auditorium, the event of the month will kick off. Gilda's Cup, a Collegiate Comedy Improv Competition, is being presented by The PRIMA Group. They have been working with Gilda's Club Rochester, a cancer support organization, to raise awareness and fund raise for this wonderful business.

Although the event is small in size, it will be full of life and supporters. Social media has allowed The PRIMA Group to spread the word to fellow students, friends, and family. Facebook, Twitter, and Instagram have been utilized to inform people about the event. Members have posted photos, sent tweets, and shared links with anyone and everyone. A Facebook page, Gilda's Cup, was created for the event to update viewers about the event and all it has to offer. The group has also created the hashtag #GildasCup on Twitter to spread the word.

St. John Fisher College News posted an article about the event as well. It gives details for the event, discussed the work that The PRIMA Group has done, and includes a link to a YouTube video, composed by Rob Meacham and Alison Taylor, to create a buzz. The YouTube video was sent to companies in hopes that they would be interested in donating and/or attending the event.

Rochester Business Journal, Explore, plugged the event in an article issued on Thursday, April 3rd, to reach the local community. It was listed under Best Bets, letting readers know that it will be a night full of entertain for a great cause.

The event begins at 6 pm with a social hour, and the entertainment will follow, starting at 7 pm. It will be an incredible night for everyone involved, but without the help of social media and other outlets, many people would have missed out on a night to be remembered.