We all have experienced the annoying ads that we have to watch and listen to before we can enjoy the content we want. Although Youtube makes us wait 5 seconds, aren't they the longest 5 seconds of your life? It is torture.
Well, it WAS torture. To save us all from dying within those 5 seconds, Chad Russell and Charles Butkus have developed a new piece of technology that blocks the unwanted ads. Priced at $139, AdTrap serves as a wall between the ads and all of the devices connected in your wireless network.
While the AdTrap is great for the viewer, it is not so beneficial for websites that offer free interactive content and information without charging the consumer for a subscription fee. For sites like CNN and ABC.com the AdTrap is problematic for their business models.
Clearly it is impossible to get rid of all advertisement, bills have to be paid. Sometimes the ads are interesting and make the viewer want to find out more about what is being advertised. It is very likely that some of you reading want to join the advertising world. So to put some ease to your minds Julie Russell, who manages finances for AdTrap, gave CNN.com a quote explaining, "We're not trying to be against all advertisers. We're trying to make the user have an experience when the Internet first came out and there wasn't so much interference".
Calling all future advertisers in particular, do you think the AdTrap is mostly beneficial, or do you feel like that it can pose as a major problem in the future?
Check out the AdTrap:
I think it is sad that it has come to this. Are people really that impatient that they cannot wait the 5 seconds or for the "skip ad" sign to come on for them to click on? And does this really ruin their "experience?" How else will people get their product out there and make money without ads. I truly believe there is no point in this and that it will only hurt businesses and not be beneficial what so ever.
ReplyDeleteBeing able to skip ads on YouTube would be great, however I don’t think skipping over those five seconds is worth spending $139 dollars. I would defiantly wait it out before I ponied up that kind of money. Even though the product isn’t for me, I can see it being very successful with more impatient people. I am interested to see how the sales on this product do.
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